Continuous improvement through iterative marketing experimentation

B2C E-COMMERCE Continuous improvement through iterative marketing experimentation Summary How a B2C e-commerce company doubled their revenue in just 3 months Our client, Adventa Bioscience, an innovative biotech firm, launched Trulacta, a unique first-of-its-kind supplement product with multiple health benefits available for consumer purchase and subscription via a B2C e-commerce site. After the initial product launch, […]

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Customer Engagement Uncategorized

Tallwave year in review: Creating value, contributing knowledge, and pursuing growth in 2023

Let’s raise a glass to the past and look ahead to a bright future as we review how a great 2023 set the foundation for an even better 2024.

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Customer Engagement News Product Design Uncategorized UX Design

It’s never the end: Continuously evolving product improvement

The business value of great design: Part 3

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UX Design

Unlocking success: The impact of collaborative product development

The business value of great design: Part 2

How a holistic marketing strategy helped reignite a love of learning

STATE-FUNDED EDUCATION INITIATIVE Using a holistic marketing strategy to connect children and families with enrichment camps to reignite a love of learning Summary How an integrated marketing campaign helped 70,500+ students rebuild socioemotional skills and address learning loss in the wake of the COVID-19 pandemic. The COVID-19 pandemic’s disruptive impact on the education system left […]

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Customer Engagement Product Design Reaching New Customers UX Design

UX design: Define the problem, not the solution

The business value of great design: Part 1

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Customer Engagement Strategy Uncategorized

Data-centricity: Takeaways from the Snowflake Data Cloud World Tour 

The cold, hard truth is undeniable: Just like an iceberg, data centricity goes much deeper than meets the eye. Learn more from data experts at Tallwave.

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Customer Engagement Reaching New Customers Strategy

Convergent commerce: Going beyond omnichannel retail this shopping season

See how brands can ring in the holiday season with a friction-free, customer-centric experience.

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Customer Engagement Innovators Series Mindfulness Reaching New Customers Value Realization

The smart money is on treating marketing as an operating expense

Discover why classifying marketing as an operating expense (OpEx) offers many advantages.

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Customer Engagement Reaching New Customers Strategy

Mastering full-funnel marketing for lasting growth

Beware of over-indexing on bottom-of-funnel marketing! Explore the intricacies of full-funnel marketing strategy and its undeniable impact on the customer journey.

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Bunger Steel

Doing some things and making some impacts